Google’s search trends for the term “Bitcoin” have moved from Western countries to Asia and Eastern Europe over the years and recently arrived in Africa, according to Binance Research.
BITCOIN NOW MORE POPULAR IN NIGERIA
Earlier today, Binance Research presented a short video that demonstrates the changes in the heat classification of the term Bitcoin in Google’s country search. Visualization begins in January 2011 and ends with the current month.
In 2012-2013, countries in the north such as Estonia and Iceland joined Australia, Canada, Austria, Hong Kong and Israel, among others.
From 2014, Singapore and Hong Kong consolidated their presence at the higher levels.
In 2015, Greece led the ranking for a few months, while the Philippines and Venezuela joined the top ten. Bitcoin’s popularity at that time coincided with the political crisis in Greece, which was struggling with a debt crisis and was even about to leave Europe. Union. Venezuela joined the top after the 2015 parliamentary elections, which ended the political crisis in 2016.
Since 2017, African countries like Nigeria and South Africa have led the ranking. Indeed, during the last two years, the two countries have not abandoned the top two ranking positions, suggesting that most of the population knows the cryptocurrency.
Nigeria is affected by a humanitarian crisis on its northeastern side. In addition, its national currency, Naira, is has devalued Since 2014. The pair USD/GNN increased from 160 in 2014 to the current level of 306.
Here is the current distribution of Bitcoin searches by region:
WHAT’S WITH CHINA?
However, as you can assume, Chinese are not using Google for their searches. Instead, they rely on Baidu, which is currently the second most visited site after Tmall.com, according to Alexa Google isn’t even in the top 15.
